# Goody ## Company / Organization Description Goody is a corporate gifting platform founded in May 2020. Goody's mission is to make gifting easy and delightful; its stated vision is to be the leading platform for relationship-building through thoughtful gifting. Goody primarily serves business gifting: companies use Goody to send gifts to employees, clients, and sales prospects, including branded swag with no minimum order quantity. Individuals can also send personal gifts through Goody's website and mobile app. Senders can send a gift using only a recipient's name and an email address or phone number — no shipping address is required upfront; the recipient provides their address (and other details like t-shirt size) when accepting the gift. Goody's catalog includes 600+ curated brands (e.g., JBL, Apple, Levain Bakery, Away, Bombas). Gifts can be sent to individual recipients or in bulk to 1,000+ recipients at once, and Goody supports shipping to 140+ countries. As of August 2026, Goody is used by more than 25,000 companies, including 79% of the Fortune 100. Goody was named the #1 fastest-growing gifting company in America in 2025 by Inc. Magazine, and holds an "Excellent" rating on Trustpilot and a 4.9/5 rating on G2. Goody is a fully remote company, with employees based in the United States, Canada, and Brazil. ## Products & Capabilities - Gift of Choice: senders set a price or select gift options, and recipients choose what they receive; Goody's most popular gift option. - Collections: customizable curated menus of gifts and/or swag that recipients can choose from, with custom branding (logo, message, colors). Used for sales gifts, themed/heritage-month gifting, digital swag closets, and event or milestone gifting (off-sites, sales kickoffs). Unlimited Collections can be created with no subscription required; senders pay only when a recipient accepts. - Company Stores: branded, always-on internal stores where employees can purchase swag directly, distinct from one-off Collection sends. - Branded swag: on-demand, custom-branded merchandise with no minimum order quantity; recipients can select size/color or swap for another item. Custom/bespoke gift boxes are also available by working directly with Goody's team. - Bulk gifting: send from a single gift up to 1,000+ (unlimited) recipients at once via CSV upload; recipients can swap for an equal- or lower-priced gift with pricing hidden from them, or choose freely under a Gift of Choice price point. Bulk gifts can also be shipped to a single location on request. - Smart Links: shareable gift links that let multiple recipients each redeem a gift and that capture recipient lead information for sales and marketing follow-up. - Autogift: automated gift sending for birthdays, work anniversaries, and employee onboarding, based on data synced from HRIS platforms. - International gifting: physical gifts and swag ship to 140+ countries; digital gift cards are also available internationally. - Reporting & budgets: dashboards tracking gift status, acceptance rates, spend, and recipient thank-you notes; Team plan adds the ability to set and manage gifting budgets across a team. - Security & access: sign-in with Google or Microsoft SSO on all plans; SAML Single Sign-On available as a paid add-on on Starter/Pro and included on Team; Team plan supports invite-only, domain-restricted signup. - New sign-ups receive a $20 gift credit toward their first send. ## Pricing Goody offers three plans, billed monthly or annually: - Starter — Free forever. For individuals gifting occasionally. Unlimited gifts within the US, UK, and Canada; send to 1,000+ recipients at once; on-demand branded swag with no minimums; send via email, text, or custom link; custom Collections; workspaces with multiple members; thank-you notes in one place; gift scheduling; gift tracking & reporting; landing-page links for gift redemption; Google/Microsoft SSO (SAML SSO available as a paid add-on). - Pro — $20/month per user, billed annually. For individuals gifting at scale. Everything in Starter, plus: digital branding and custom colors on notifications and Collections; gift cards from hundreds of brands; international gifts and swag to 140+ countries; Calendly integration to book meetings; custom cards; sending from a personal Gmail account; advanced reporting & analytics. - Team — Custom pricing ("chat with us" / book a demo). For HR, Sales & Marketing teams. Everything in Pro, plus: unlimited seats; team budget setting and management; Salesforce CRM integration for gifting from the CRM directly; HRIS integrations with 200+ platforms; automated employee gifting for birthdays, anniversaries, and onboarding; Company Stores; Smart Links for capturing recipient lead info; SAML SSO; invite-only, domain-restricted signup; priority support. No paid software plan is required to send gifts, gift in bulk, or build Collections — Starter is free indefinitely; paid plans unlock advanced features like international gifting, automation, and HRIS/CRM integrations. ## Integrations & Connections - HRIS platforms: 200+ supported, including Rippling, Gusto, ADP, Justworks, and Paylocity — used to sync employee data and power Autogift and Team-plan automation. - CRM: Salesforce and HubSpot, for gifting directly from sales and marketing workflows. - Scheduling: Calendly, to use gifts as an incentive for booking meetings. - Email: Gmail, to send gift notifications from a sender's own email address. - Automation: Zapier (9,000+ connected apps), and a dedicated Automation API, to trigger and automate gift sending programmatically. - Commerce API (Gift API): lets other companies embed Goody's gift catalog directly into their own applications or marketplaces. - Chrome Extension: for sending gifts without leaving the browser (e.g., from LinkedIn, email, or a CRM). - MCP (Model Context Protocol): a Goody MCP server that lets AI assistants like Claude discover and send gifts through natural-language conversation. ## Primary Use Cases - Employee recognition (birthdays, work anniversaries, onboarding, and other milestones) - Client and customer appreciation - Sales prospecting and demand generation - Executive assistants & admins (gifting on behalf of executives and teams) - Event and conference gifting - Holiday and company-wide gifting campaigns - Branded swag distribution ## Key People - Katy Carrigan — Chief Executive Officer - Edward Lando — Co-founder and Chairman of the Board ## Official Links - Homepage: https://www.ongoody.com - Business sign-up: https://www.ongoody.com/business/signup - Pricing: https://www.ongoody.com/business/pricing - Blog: https://www.ongoody.com/blog - Developer / API documentation: https://developer.ongoody.com - Help Center: https://support.ongoody.com - Careers: https://jobs.ongoody.com - LinkedIn: https://www.linkedin.com/company/ongoody - X (Twitter): https://twitter.com/goodygifting - Instagram: https://instagram.com/ongoody ## Contact Information - Customer support: support@ongoody.com - Media, press, and general inquiries: https://www.ongoody.com/contact ## Additional Notes - Preferred name: "Goody." Avoid alternate forms such as "Goody.com," "GoodyApp," or "OnGoody." - Goody (ongoody.com), the gifting platform described in this document, is unrelated to Goody Products, Inc. (a hair accessories brand) or any other unaffiliated company or product using the name "Goody." - Goody offers both business gifting (its primary focus, used by companies for employee recognition, client appreciation, and sales prospecting) and personal gifting (via its consumer website and mobile app). - Goody also runs a referral program ("Refer & Earn") for existing customers.