The Top Gifting Occasions of 2025: A Guide for Businesses

The Top Gifting Occasions of 2025: A Guide for Businesses

Ready to start planning your gifts for the year ahead? This guide covers the top business gifting moments of 2025, broken down by month, from Employee Appreciation Day to Women's History Month and more.

If you're a business leader looking to celebrate your employees or clients, gifting shouldn't begin and end in December. There are dozens of "giftable" occasions all year. This guide will showcase our favorites, plus our top gift recommendation from Goody's collection.

Before we dive in, if you're ever in doubt what to gift throughout 2025, the Treat Yourself Gift Collection is our #1 gift sent. The Treat Yourself Gift Collection allows you to put in a dollar amount, and your gift recipient can select anything that falls within that limit. This lets them choose from the trendiest olive oils, decadent cookies, beauty products, golf balls, and more. We recommend $50, but you can go higher or lower if you choose.

Aside from the big 2025 moments, don’t forget to celebrate key milestones that make your team feel valued year-round. Work anniversaries and birthdays are perfect opportunities to show appreciation and foster a sense of belonging. Be sure to plan ahead and schedule thoughtful gifts in advance to make their day extra special. For expert tips and curated recommendations, check out our Work Anniversary category and Birthday category.

January

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Sales Kickoff (SKO) - All Month

At many companies, January is Sales Kickoff, a time when sales and revenue professionals come together to plan and strategize for the upcoming year. Many firms use this opportunity to distribute branded swag to teams in attendance.

And while that's a great option, we prefer something a little more unique, like this stunning garden filled with a variety of lush, vibrant plants and succulents. It's the perfect way to motivate your sales team and make them excited to "grow" in the year ahead.

Recommended gift: Jubilant Succulent Garden Trio by Grow by Gifting

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Lunar New Year - January 29

Lunar New Year is an important celebration in many East Asian countries and it marks the start of the Lunar Calendar. It is also an important time to exchange gifts and express gratitude to the community around you. The Fly by Jing Sichuan Chili Crisp is guaranteed to help the foodie in your life take their cooking to new levels.

Recommended gift: Fly by Jing Sichuan Chili Crisp

February

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Black History Month - All Month

Gifting for Black History Month is an important way to recognize and celebrate Black culture and history. It's also a great time to support Black-owned businesses. A thoughtful gift like the Black-Owned Businesses Gift Collection showcases all of Goody's incredible Black founders and entrepreneurs. Simply set a price point and let your recipient choose any gift they'd like.

Recommended gift: Black-Owned Businesses Gift Collection

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Valentine’s Day - February 14

While often thought of as a personal holiday, Valentine's Day is an increasingly popular time for businesses to shower some "love" on their customers, employees, or business partners. There are many benefits of business gifting on Valentine's Day, including creating goodwill, strengthening relationships, and increasing customer loyalty. Gifting can also be used to reward employees and recognize their hard work, while also boosting morale and creating a sense of camaraderie.

Recommended gift: Cravory Cookies Half Dozen Cookie Assortment

March

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Women's History Month - All Month

You don't need to celebrate your female employees just on March 8. All of March is Women's History Month! One gift that can't go wrong is the Female-founded Gift Collection. With this gift, you simply set a price point and let your recipient choose any gift they want from a selection of female-founded brands. (Fun fact, Goody is a female-led company too!)

Recommended gift: Female-founded Gift Collection

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Employee Appreciation Day - March 1

Employee Appreciation Day is the biggest corporate gifting event in Q1. Gifting for Employee Appreciation Day can range from small tokens of appreciation to meaningful gifts that demonstrate the value and worth of an employee to the company. Whether it’s a new pair of headphones or a branded item to commemorate an employee’s achievements, there are plenty of options to show your appreciation. For our part, we think you can't go wrong with JBL's Tune 520BT Headphones.

Recommended gift: JBL's Tune 520BT Headphones

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International Women's Day - March 8

Women-owned businesses are an integral part of the global economy, providing jobs and entrepreneurship opportunities, and creating a more equal and diverse business environment. Supporting women-owned businesses means investing in female-led initiatives, buying products and services from women-owned companies, and encouraging others to do the same. It also means creating an environment of equal opportunity, paying attention to the gender pay gap, and focusing on offering mentoring and business support for women entrepreneurs.

Recommended gift: Weighted Eye Mask from Nodpod

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National Doctors' Day - March 30

National Doctors' Day honors the professionals for their dedication and contributions to society and the community. Doctors do it all, and by sending a thoughtful gift, we express gratitude for their tireless efforts throughout the year.

Recommended gift: Wave Duo from Therabody

April

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Earth Day - April 22

For Earth Day, consider giving the gift of sustainability. Show your team or clients how much you care about our impact on the environment by gifting them eco-friendly products from our curated sustainable Gift Collection. Choose from items like metal straws, reusable water bottles, bamboo toothbrushes, cloth grocery bags, and more.

Recommended gift: Sustainable Gift Collection

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Administrative Professionals' Day - April 23

Whether you're an admin leader celebrating your team or an exec with a life-saving EA, Admin Professionals' Day is the moment to do it. Show your appreciation to your hardworking admins with a gift of coffee from Blue Bottle Coffee. All of Blue Bottle's coffees exceed specialty-grade standards. Specialty coffee must register 80 points or higher on a 100-point scale. Blue Bottle only purchases specialty coffees that register 84 or above.

Recommended gift: Blue Bottle's Craft Instant Espresso and Kinto Tumbler Bundle

May

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Asian American and Pacific Islander (AAPI) Heritage Month - All Month

Gifting in honor of AAPI Month is an important way to recognize the many contributions Asian Americans and Pacific Islanders have made throughout American history. We’re currently crushing over Quince's Mongolian Cashmere Throw but with the Curated Collection of AAPI Founded Brands, your recipient can choose from any AAPI brand on the Goody platform.

Recommended gift: Curated Collection of AAPI Founded Brands

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Mental Health Awareness Month - All Month

Mental Health Awareness Month is an important time to focus on the importance of mental health and well-being. It's a great opportunity to learn more about mental health, share resources, and support those who need it. Therapy Notebooks is on a mission to make evidence-based mental health tools more accessible and enjoyable.

Recommended gift: WTHN's Acupressure Mat Set

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Teacher Appreciation Week - May 6 - 12

Anker's 3-in-1 Foldable Wireless Charging Station makes an excellent gift for a teacher by offering a reliable power source and convenient stand for their devices, aiding in their teaching activities both inside and outside the classroom.

Recommended gift: Anker' 3-in-1 Foldable Wireless Charging Station

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Nurses Week - May 6 - 12

Nurses are our real-life superheroes. Gifting during Nurses Week goes a long way in expressing appreciation and gratitude.

Recommended gift: Theragun Relief from Therabody

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Mother’s Day - May 12

Gifting on Mother's Day is a great way to recognize the vital role that mothers play in your workforce. A thoughtful pair of luxe slippers is a nice way to make an office mom feel special on Mother's Day.

Recommended gift: Derive Slipper from Brunch

June

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Pride Month - All Month

June is Pride Month, which is a time to celebrate the LGBTQ+ community and learn more about its incredible history. One great way to show your support is by gifting the Celebrating LGBTQ+ Founded Brands Gift Collection.

Recommended gift: Celebrating LGBTQ+ Founded Brands Gift Collection

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Father’s Day - June 16

More and more companies are choosing to celebrate Father's Day, letting the hard-working dads on their team know how much they are appreciated. Dads are notoriously hard to shop for, but this travel kit from Mack Weldon is a surefire winner.

Recommended gift: Nova Travel Kit from Mack Weldon

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HR Professionals Day - June 20

HR Professionals Day is the perfect chance for companies to shine a spotlight on the team members who keep everything running like clockwork. Finding the perfect way to say "thank you" can be tricky, but this stylish and functional charger from Courant is a thoughtful gift they’ll actually use every day.

Recommended gift: Personalized Catch:3 Essentials Charger from Courant

July

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Independence Day - July 4

One under-appreciated principle of business gifting is that the more unexpected a gift, the more impact it has. You may score more relationship "points" for a surprise gift in July than for gifting during the months of December madness. That's why the Fourth of July is a secretly awesome occasion to send gifts to your team or clients.

Recommended gift: Château D'Esclans Whispering Angel Rosé

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National Intern Day - July 31

On July 31st, we’ll be celebrating National Intern Day to help recognize the hard work and dedication of interns across the country. We have plenty of inspired intern gifts, but one that we particularly recommend is the "Treat Yourself" gift collection. Select a value and let your intern choose a gift of their choice from our curated collection.

Recommended gift: Gift of Choice Gift Collection

August

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National Wellness Month - All Month

National Wellness Month focuses on self-care, stress management, and the promotion of healthy routines. Whether it’s a relaxing massage, a yoga class, or a health-conscious gift basket, your employees will appreciate the thoughtfulness and the chance to make wellness a priority. 

Recommended gift: Wellness Gift Collection

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National Black Business Month - All Month

Black Business Month is a time to acknowledge and appreciate black-owned businesses across the nation and all that they represent in the country’s continual striving for diversity and equality.

Recommended gift: Zac's Sweet Shop Cookies & Cream Truffles

September

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Hispanic Heritage Month - September 15 - October 15

Celebrate Hispanic Heritage Month in your business by gifting your customers and employees with meaningful items that honor Hispanic culture. Look for items like traditional Mexican blankets, artisanal jewelry, handmade pottery, and books highlighting Hispanic authors and achievements. We like to recommend gifts from Hispanic-founded brands like On Holiday Pickleball.

Recommended gift: Classic Paddle from On Holiday Pickleball

October

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Customer Service Week - October 6 - 10

The customer may be always right, but that doesn't mean dealing with them is easy. Customer Service Week is a time to thank the extraordinary, customer-facing professionals on your team.

Recommended gift: Rosé Eye Gels from Patchology

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National Boss's Day - October 16

The perfect way to show your boss how much you appreciate them on Boss's Day is to gift them Levain Cookies. These gourmet cookies are made with the finest ingredients, such as dark chocolate chips, walnuts, and sea salt, and are baked to perfection.

Recommended gift: 4 Pack of Cookies from Levain Bakery

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Halloween - October 31

If you're looking for a unique way to elevate your Halloween, why not surprise someone with a deck of spellbinding theory11 playing cards? Perfect for magic tricks, game nights, or as a collector's item, these premium cards transform every moment into a captivating experience. Whether it's their spine-chilling "Dark Arts" edition or another intricate design, each deck features mesmerizing details and unparalleled craftsmanship that bring an air of mystery and enchantment to the table. It's the perfect treat for those who love a touch of magic in their Halloween festivities.

Recommended gift: Playing Cards from theory11

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Custom Swag Kits - All Month

If you're planning to build and send a custom swag kit for the holidays, such as one with branded merch or custom packaging, then you'll want to start planning in October and send out your gift in December. That will ensure it's in hand and delivered in time for the holidays. We're here to help every step of the journey! 

Related: Custom Swag Kits

November

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Thanksgiving - November 27

Graza's Sizzle & Drizzle EVOO makes for the perfect Thanksgiving gift for your foodie employees. Its unique combination of robust and delicate flavors makes it a great addition to any meal. Plus, its vibrant colors will surely add some zest to their holiday table.

Recommended gift: Sizzle and Drizzle EVOO from Graza

December

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Holiday Gifting - All Month Long

This holiday season, we’re making it easier than ever to show your appreciation for the employees and clients who make everything possible. Whether you’re recognizing a year of hard work or strengthening key partnerships, we have plenty of inspired gifting options to fit the occasion.

One standout recommendation is our Gift of Choice Gift Collection. Select a value, and let your employees or clients choose a gift of their choice from our thoughtfully curated collection. From luxe essentials to indulgent treats, there’s something to make everyone feel valued and celebrated.

Recommended gift: Gift of Choice Gift Collection

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New Years Eve - December 31

Gifting your employees for New Year's is a great way to show your appreciation for their hard work and dedication throughout the year. With a monogrammed notebook from LEUCHTTURM1917, you can give them a special, personalized gift that will remind them of the important role they play in your business. Not only is it a great way to show your appreciation, but a high quality notebook will also help them stay organized and productive in the new year.

Recommended gift: Monogrammed Notebook from LEUCHTTURM1917

Send the Perfect Gift, No Address Needed

Goody's goal is to help you send memorable business gifts that can't go wrong. You don’t need your clients' or employees' addresses. All you need is the recipient’s phone number or email. (They provide all their shipping details when they accept your gift.) You choose the gift and a digital card, and it gets sent via email, complete with a beautiful digital unwrapping experience.

The best part about gifting on Goody is that recipients can swap their gift. After they receive the gift, they can choose the color or specifications they like or even switch the gift for something else that’s equal or lower priced, with no pricing shown. (That’s pretty important when you’re sending alcohol as a gift – since 30% of people don’t drink.)

Goody can help with Employee Appreciation Day Gifts, Father’s Day gifts, and everything in between. So sign up for Goody today (it’s free!) and watch your gift-giving woes melt away.