Perfect to pack up lunch and a few drinks for you and a buddy for a great day out. Meet the leakproof, tough-as-nails, carry- the-day soft cooler. Around here, they call it the Hopper Flip® 12. Its wide-mouth opening makes for easy loading and access to your food and drinks. Its compact, cubed body means ultimate portability - go off road, onto the water, and back again with this personal cooler. And its extreme insulation means your ice is staying ice.